Geographical Focus
Wellness Heroes believes in the concept of "Think Globally and Act Locally".
Initially the first Wellness Heroes Reward Book (in print) will be focused in the city of Toronto and surronding area, in Ontario, Canada. The target print date for the Toronto "Wellness Heroes Rewards Book" is October 2008. The book will be available in traditional printed format as well as the more environmentally friendly e-book (electronic book) format. The book is targeted to contain over $50,000 in local savings.
However, from the earliest stages, Wellness Heroes will be collecting electronic Global Vendor Content, including vendor e-coupons (electronic coupons), Customer Subscriptions, Wellness Heroes Nominations, Franchise Enquiries, and local as well as national and international Charities interested in participating and financially benefiting.
Wellness Heroes will also be powering, exchanging data and relevant, timely articles from the world's top bloggers, writers and leaders within the healthy and "green" communities. The articles and news will be made available on over 1000 city and urban based based health, wellness and "green" websites. This website portfolio includes over 95% of the world's largest cities and urban areas. The 1000+ global city based websites are currently under development and targeted to be launched in September of 2008.